A few months ago many bloggers took a major hit to their Google PageRank (including me).  Hit hardest were bloggers who do paid blog posting and link selling advertising. So, for a small-timer like me – going from a PR 3 to a PR 0 was like getting punched in the gut.

If you haven’t heard about this controversy, you need to crawl out of that rock you’ve been living under because there’s a new kid in town.

Izea RealRankIZEARanks.com (parent company of Pay Per Post) has recently launched a new tool that ranks bloggers based on their actual traffic and influence and is causing a big shakeup in the blogosphere.

Google’s PageRank is basically derived from backlinks and popularity – where IZEARank RealRank, similar to Alexa, relies more on actual traffic.

IZEARank – RealRank breakdown:

70% weighted towards visitors per day.
20% weighted towards amount of ACTIVE inbound links per day.
10% weighted towards pageviews per day.

So, a couple weeks ago I opted-in to the new IZEARank Blog Ranks system.  Already a member of PayPerPost, I immediately noticed an increase in the number of higher paying opportunities that I qualified for.  And, unlike Google’s PageRank that only seems to update Pageranks every couple to few months, RealRank stats are in real-time and updates constantly.  I really like the fact that I can see, on a daily basis, how my blog is ranking.

Now, you don’t have to be a PayPerPost blogger to use IZEARanks.  Further, since the code is different, you don’t have to worry about a hit from Google either. 

Simply insert a small piece of javascript on your blog and it will collect and report your site’s RealRank – based on actual traffic.  What’s more, you can decide if you want to display just your RealRank or if you want to include pageview and visitor stats.

Unlike Google, IZEA asks for and welcomes suggestions and feedback.  Even better, they promise to continue making their formulas open to the public and provide explanations upon any changes they make.

I like this alternative because it’s adding a new variable to the mix.  What do you think?  Try it out and you decide.

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